In February 2024 David Smith and I announced a collaboration aimed at helping producers manage their grazing enterprise to build soil carbon. David is Co-Founder and CEO of Queensland-based Ceres Tag – pioneer of the world's first direct-to-satellite animal monitoring platform. And I am the Founder and MD of AgriProve, Australia’s largest soiltech carbon developer.
We call it ‘Tags for Tonnes’ – and since launch, early adopters have provided feedback on the insights they’ve gathered, from mustering efficiency and stock theft reporting, to informed grazing rotations for land utilisation.