Imagine a herd of 78 million cattle. That’s how many are grazing on grasslands across the countries of the European Union, with a total market value of more than €169 billion. In 2025, however, that value faces new regulatory hurdles. A European Union Deforestation Regulation (EUDR) seeks to guarantee that products consumed by EU citizens do not contribute to the deforestation or forest degradation that accelerate climate change.
For farmers, EUDR means a ban on converting forests to grassland for their cattle or even allowing cattle to graze on lands that are protected by deforestation regulations. In practice, avoiding a fine means being able to prove where their cattle are throughout their days on the range.
It sounds like an impossible requirement, doesn’t it? But it’s already achievable, thanks to an Australian company called CERES TAG with their technology and connectivity from Globalstar.
