Most cattle are not raised in cities—they live on cattle stations, large open plains, and tracts of land largely unpopulated by humans. It’s hard to keep connected with the herd. Cattle don’t often carry their own mobile phones, and they don’t pay a mobile phone bill. Naturally, the areas in which cattle live, often do not have cellular connectivity or reception. But they now have one way to stay connected: a world-first satellite ear tag.

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