It's a new high-tech tag that helps producers to answer an age-old question when it comes to their cattle: Where the bloody hell are you?

Federal Agriculture Minister David Littleproud and Ceres Tag CEO David Smith at the Ceres Tag launch at Beef 2021 in Rockhampton.

Ceres Tag, the world’s first direct to satellite animal tracking and monitoring data platform, was officially launched at Beef 2021 in Rockhampton in May 2021.

Read more at Beef Central.